Tuesday, March 24, 2009

Perez Hilton Throws Another Epic Event


Kanye West performing at Perez Hilton's One Night in Austin Presented by Dell. (PRNewsFoto/Dell) AUSTIN, TX UNITED STATES 03/24/2009

24 Mar 2009 11:00 Africa/Lagos


Perez Hilton Throws Another Epic Event

SURPRISE PERFORMANCE BY KANYE WEST CLOSES SXSW

INCREDIBLE PERFORMANCES FROM LITTLE BOOTS, LADYHAWKE, YELLE AND MORE

AUSTIN, Texas, March 24 /PRNewswire/ -- Famed Blogger and music enthusiast Perez Hilton partnered with Dell to bring his signature "One Night In..." series to Austin for a second time during the 2009 SXSW festival on Saturday night. Hilton hosted the most anticipated party of this year's SXSW in a pink dazzling, "perez-licious" get-up and wrapped up the festival with a surprise performance by Kanye West.


(Photo: http://www.newscom.com/cgi-bin/prnh/20090324/LA88016-a)
(Photo: http://www.newscom.com/cgi-bin/prnh/20090324/LA88016-b)
(Photo: http://www.newscom.com/cgi-bin/prnh/20090324/LA88016-c)
(Photo: http://www.newscom.com/cgi-bin/prnh/20090324/LA88016-d)


The party kicked off with comedian Margaret Cho, followed by surprise act Indigo Girls. The night carried on with performances by amazing artists including Ladyhawke, Yelle, Little Boots, Solange, Ida Maria, Thunderheist, Rye Rye, Natalie Portman's Shaved Head, Aaron LaCrate, Kraak and Smaak and Jeppe.


"It was all about the music, and we had some of the most amazing women and divas from all over the world, and from all different musical genres, performing on one stage - on one truly special night," said Hilton. "Dell really knows how to throw a party and that was evident by the great crowd and energy that this event produced."


Kanye West, Amber Rose and Perez at Perez Hilton's Event Presented by Dell. (PRNewsFoto/Dell) AUSTIN, TX UNITED STATES 03/24/2009

The audience was in for a huge surprise when Kanye West rocked the stage with a 30-minute set jam-packed with hits about half way into the party. The awe-struck crowd went crazy. The venue was filled with music enthusiasts, artists and celebrities alike. The star-studded event was host to actress and musician Juliette Lewis, actress/fashion designer/musician Taryn Manning, actor Ethan Suplee from the cast of "My Name is Earl," Jamie Burke, the new face of ck one, and Mandy Lauderdale.


The "One Night In..." series, which premiered in Austin last year, has boasted a stellar array of international acts and has been credited with ushering a host of new talent into the spotlight. Artists that have performed throughout the series have included: Katy Perry, Lady GaGa, The Ting Tings, Estelle, Mika, Eric Hutchinson, and N.E.R.D., to name a few. Since its debut, Perez Hilton has taken "One Night In..." across the globe with events in Toronto, New York City and Liverpool.


As a part of their partnership with Hilton, Dell is bringing the party to Perez fans worldwide with in-depth, exclusive online coverage of the event at the Dell Lounge. To watch band performances, red carpet moments and behind-the-scenes footage, sign up at www.delllounge.com/perez to get a secret link that will grant VIP access to the party via the web.


"Dell inspires people to look at technology as an expression of style and individualism," said Susan Kittleson, Director of Americas Consumer Marketing for Dell. "We're thrilled to team with Perez Hilton to support great music and make content available to people who are passionate about music."


In the back of the venue Dell provided a Dell Lounge Playground with a full swingset and slide. In addition, a Dell Mini bar was set up allowing attendees to update their social networking pages and more. Additional sponsors who helped make the event a success included Alize, Dos Equis, Cafe Bustelo, FUZE Beverage, FIJI water, Tito's Vodka, Red Bull and Parkside Restaurant.


About Dell:


Through innovative experiential programs like last year's Dell Summer Rocks music festival tour featuring the Dell Dome, and now Perez Hilton's One Night in Austin, Dell helps passionate fans celebrate the beautiful collision of technology and music. Products like the Dell Inspiron Minis and Wasabi handheld wireless printer and shopping experiences like the Dell Design Studio are redefining value, personalization and customization for connected mobile lifestyles.


About Perez Hilton:


Cubano and Miami Native Perez Hilton is the Internet's most notorious gossip columnist. The LA Times calls Perez, "like US Weekly, the Star, the Enquirer and Life & Style all rolled into one sweet yet snarky, sagacious yet salacious gay man." Perez was named the #1 Web celebrity for 2007 and 2008 by Forbes Magazine and as one of the 15 most influential Hispanics in the US by People en Espanol.


Since launching in 2004, PerezHilton.com has become one of the leading go-to sites for celebrity news. In February 2008, eMarketer identified perezhilton.com as one of the top 5 websites for college aged women, beating out MySpace! The UK's prestigious Observer newspaper named perezhilton.com (#6) one of the 50 most powerful blogs. In May 2008, Perez kicked off a daily nationally syndicated radio show in 7 of the top 10 markets in North America. Perez has also become a celebrity in his own right. In 2007 he premiered his own show, What Perez Sez on VH1. Appears on television (ABC, CNN, E! News, Dateline, NBC, MTV, VH1, and Much Music); and has been featured in the L.A. Times, The Wall Street Journal, Paper Magazine, CBS News, US Weekly and InTouch Weekly and many more. Recently Master P. launched his mobile website at m.perezhilton.com, now his gossip gangsters can be updated anywhere they go!


Photo: http://www.newscom.com/cgi-bin/prnh/20090324/LA88016-a
http://www.newscom.com/cgi-bin/prnh/20090324/LA88016-b
http://www.newscom.com/cgi-bin/prnh/20090324/LA88016-c
http://www.newscom.com/cgi-bin/prnh/20090324/LA88016-d
http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Dell

CONTACT: Giant Noise, Jada Williams, +1-646-649-4933,
jada@giantnoise.com; or Entertainment Fusion Group, Joyce Sevilla,
+1-310-432-0020, ext. 108, Joyce@efgpr.com; or BMF Media Group, Bruce Starr,
+1-212-591-0101, bruce@bmfmedia.com; or Dell, Bob Kaufman, +1-512-723-5494,
Bob_Kaufman@dell.com


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